Aerotech 2018

Aerotech asked Mayoflux, though EMG, to create an animation that pushed beyond standard product spins. The brief called for dramatic camera moves and a mid-scene shift from full 3D renders to a flat 2D graphic style, making complex mechanics easy to follow.

Mayoflux handled the entire pipeline - script, layout, lighting, render, and composite. We began with 3d CAD file of the product, then used Cinema 4D to choreograph physics-accurate motion. The main hurdle was blending the 3D and 2D sections so viewers felt the transition rather than noticed it; custom shaders and camera-mapping let us collapse depth selectively though changing the f-stop, keeping the story clear while maintaining visual punch.

The finished piece set an internal benchmark for style flexibility and continues to draw praise. Aerotech has since returned for multiple follow-up animations. Mayoflux turns complex visuals into clear stories - let’s simplify yours next.

Production House: MayoFlux
Brand: Aerotech
Agency: EMG
Role: Full Production