Problem
FS-Elliott needed a visual way to explain a technical product, system, process, or differentiator that would be difficult to show clearly with live footage alone.
MayoFlux case study
FS-Elliott How Does a Centrifugal Compressor Work
Client / industry
FS-Elliott works in industrial compressor systems. MayoFlux framed the work for the audience, use case, and product context behind the assignment.
Input assets
Agency direction from EMG, plus cAD or product references, technical notes, brand direction, sales context, engineering feedback, and available media or scripts.
Production process
MayoFlux shaped the story, prepared assets, built simulation or particle work where needed, then handled animation, lighting, rendering, compositing, and review cycles.
Deliverables
Product animation masters, web-ready embeds, sales or trade show versions, and visual assets that can be reused across launch, training, and follow-up.
Outcome
A reusable visual asset for show-floor attention, sales follow-up, web pages, and stakeholder conversations around the product.
Project notes
FS-Elliott partnered with EMG to finally realize a centerpiece they had nicknamed their "dream animation." After several years in concept limbo, Mayoflux took the outline and turned it into a full production, designing every shot, modeling the centrifugal-compressor lineup, and staging macro cutaways that reveal impeller flow and bearing details in seconds.
The main hurdle was visualizing the air streams without any of the fancy plugins that are available today. this was all done with native thinking particles. The finished film became FS-Elliott's flagship marketing tool, earning over a million views on YouTube. That exposer set a new internal benchmark for engagement. Mayoflux turns complex visuals into clear stories - let us simplify yours next.