FS-Elliott 2017

FS-Elliott partnered with EMG to finally realize a centerpiece they had nicknamed their "dream animation." After several years in concept limbo, Mayoflux took the outline and turned it into a full production, designing every shot, modeling the centrifugal-compressor lineup, and staging macro cutaways that reveal impeller flow and bearing details in seconds.

The main hurdle was visualizing the air streams without any of the fancy plugins that are available today. this was all done with native thinking particles. The finished film became FS-Elliott's flagship marketing tool, earning over a million views on YouTube. That exposer set a new internal benchmark for engagement. Mayoflux turns complex visuals into clear stories - let us simplify yours next.

Production House: MayoFlux
Brand: FS-Elliott
Agency: EMG
Role: Full Production