Problem
MayoFlux needed a visual way to explain a technical product, system, process, or differentiator that would be difficult to show clearly with live footage alone.
MayoFlux case study
How much does an animation cost?
Client / industry
MayoFlux works in technical product marketing and visual communications. MayoFlux framed the work for the audience, use case, and product context behind the assignment.
Input assets
CAD or product references, technical notes, brand direction, sales context, engineering feedback, and available media or scripts.
Production process
MayoFlux shaped the story, prepared or rebuilt assets, handled look development, animation, lighting, rendering, compositing, and technical review cycles.
Deliverables
Product animation masters, web-ready embeds, sales or trade show versions, and visual assets that can be reused across launch, training, and follow-up.
Outcome
A clearer technical story that helps viewers understand the product value without decoding raw specs or engineering notes.
Project notes
Mayoflux set out to explain pricing in a way that feels as concrete as a product demo. The team wrote an analogy-driven script comparing project scope to building blocks, then produced an in-house 3D animation that walks clients through line-item costs and optional add-ons in under two minutes.
Working from a single brainstorm session, Mayoflux handled every step of production - storyboards, asset design, lighting, render, and composite. The main challenge was balancing friendly visuals with precise movements; a layered motion-graphics pass overlays budget tiers without distracting from the core metaphor. The finished video now anchors Mayoflux’s project-cost page and has helped educate those who use our services. Mayoflux turns complex visuals into clear stories - let us simplify yours next.